The New Customer Analysis Module

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What is the New Customer Analysis module and what data can be found there?

• This specifically formatted module that pulls your online store data (Shopify, Amazon, Stripe, Chargebee) as well as from the Configuration Sheet.
• This module is entirely based on a customer’s order_date as opposed to when a customer is first acquired known as their cohort_date (except in the case of the filters which are still applied to a customers acquisition order).

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Common Questions & Insights That Can Be Answered Here:

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Potential Reporting Differences & Discrepancies

Customers are surfaced whose first order is within the dates selected in the date range filter.