Modules
The Emails - Conversions Module
What is the Emails - General module and what data can be found there?
- This module reports on email conversions. This module is based on the UTM tracking parameters from you commerce platform / Google Analytics.
- This is where you will be able to explore which email campaigns are driving conversions.
Common Questions & Insights That Can Be Answered Here:
Where can I find the AOV of a specific campaign?
Where can I find the AOV of a specific campaign?
This can be found in the Email Conversions (Based on UTM) chart.
Where can I find Net Revenue of Flow vs. Campaign emails?
Where can I find Net Revenue of Flow vs. Campaign emails?
This can be found in the Email Conversions (Based on UTM) chart and the Email Conversions - Campaign vs. Flow chart.
Where can I find how many orders were 1st time vs. Repeat?
Where can I find how many orders were 1st time vs. Repeat?
This can be found in the First vs. Repeat chart.