Current Capabilities
Interface: Slack
The AI Analyst is currently available in Slack. You can ask questions in your SourceMedium channel or via direct message.Functionality: Ad-Hoc Questions
Today, the AI Analyst handles on-demand questions — you ask, it answers. This includes:- Straightforward queries: “What was our revenue last week?”
- Complex analysis: Open-ended questions that benefit from multiple analytical perspectives
- Definitions & schema: “What is LTV?” or “Which table has order data?”
- Diagnostics: Data Health and Attribution Health checks
For complex questions, the AI Analyst automatically engages Deep Analysis Mode, exploring your question from multiple angles before synthesizing a comprehensive answer.
What’s Coming
New Interfaces
MCP Protocol
Status: Coming SoonConnect the AI Analyst to any MCP-compatible client — including ChatGPT, Claude, Cursor, and other AI tools. Query your SourceMedium data from wherever you work.
Email Reports
Status: PlannedReceive scheduled insights delivered to your inbox. Useful for stakeholders who don’t use Slack regularly.
SMS & iMessage
Status: PlannedAsk questions and receive answers via text message. For quick access to your analytics when you’re away from your desk.
Voice & Phone
Status: FutureAsk questions and receive answers via voice. For on-the-go access to your analytics.
New Capabilities
Recurring Reports
Status: PlannedSchedule regular analyses — daily revenue summaries, weekly channel performance, monthly cohort reports — delivered automatically to Slack or email.
Background Analysis
Status: PlannedProactive agents that monitor your data and surface insights without being asked. “Your Meta ROAS dropped 15% this week” or “You have 3 tables that haven’t refreshed in 7 days.”
Improved Visualizations
Status: Coming SoonBetter charts with clearer labels, smarter axis choices, and support for multi-step visual stories that walk you through an analysis.
Cross-Session Context
Status: PlannedThe AI Analyst will remember insights from previous conversations, building context over time to provide more relevant answers.
Custom Table Support
Status: PlannedConnect the AI Analyst to your own custom BigQuery tables and proprietary logic. Define custom schemas that the agent can understand and query alongside SourceMedium’s out-of-the-box data.
Granular Access Control
Status: PlannedFine-grained permissions to control who can query what. Limit access by store, specific tables, or analytical domains at the user level.
Multi-Store Filtering
Status: PlannedFor organizations with multiple stores, scope questions to a specific store. “What was revenue for Store A last week?”
Conversation Follow-ups
Status: PlannedAsk follow-up questions within a thread that build on previous answers. “Break that down by channel” after an initial revenue question.
Capability Matrix
| Capability | Status | Interface |
|---|---|---|
| Ad-hoc questions | Available | Slack |
| Deep Analysis Mode | Available | Slack |
| Data Health checks | Available | Slack |
| Attribution Health checks | Available | Slack |
| MCP Protocol support | Coming Soon | Any MCP client |
| Improved visualizations | Coming Soon | All |
| Recurring scheduled reports | Planned | Slack, Email |
| Proactive background agents | Planned | Slack, Email |
| Custom table support | Planned | All |
| Granular access control | Planned | All |
| Multi-store filtering | Planned | All |
| Conversation follow-ups | Planned | All |
| Email delivery | Planned | |
| SMS & iMessage | Planned | SMS |
| Voice interface | Future | Phone |